by sonitekca

11 slides

Successful Mobile App Marketing Strategy to target your Mobile Consumer

Published May 13, 2013 in Technology
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Successful Mobile App Marketing Strategy to target your Mobile Consumer... Read more, mobile app development company understand that why most apps fail to return profit to developers. Before your company launch a new app on android or itune store, you must deeply understand & implement mobile app marketing strategy mentioned into this file.

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Presentation Slides & Transcript

Presentation Slides & Transcript

What is Mobile App Marketing Strategy?
Introducing an app in market is the beginning of marketing process. Marketing strategy is the best way to promote an app. The app marketing process involve various steps that includes,
Analysis of app
Unique Selling Point (USP),
Submit app on review site
Track downloads
Press release
Ad networks
Social Networking Sites Ads
Make use of social networking sites
Take advantage of hype
Focus your attention on the launch

Get featured on App Review Sites
Install Mobile App Tracking Tool
Press Releases
Ad Networks
Social Networking Sites Ads
Get Noticed Through Blogs Sites
Take Advantage of Hype
Focus Your Attention On The Launch
Mobile App Marketing Strategy
Mobile App Marketing Strategy

1. Get Featured on App Review Sites
Promote your app to some popular review sites and get reviews. Submitting app on review site can be beneficial and risky as well because some sites provide genuine reviews and some give negative reviews, therefore if your app has new concept then only submit it on websites.

2. Install Mobile App Tracking Tool
The tracking installation in the mobile app helps marketers to observe exactly how many downloads come from paid ad source. It results to drive your app in top trending featured apps in market. It is the best way to know the status of market and your app.

Tracking Tool

3. Press Releases
One must not miss the chance to promote your app via press release. Press release is the pre launching step and a marketing strategy that brings awareness among the users and app industry.

4. Ad Networks

Ad Networks can promote your apps as it is a paid promotion strategy that can be a great help for you. There are few companies and websites that help in promoting your app. Make sure you choose correct Ad Network.

5. Social Networking Sites Ads 

With the existence of Social Media Networks you can promote your app to the target audience. The popular social media networks like Facebook and Twitter has introduced new strategies to buy ads that reaches to their target audience on their mobile as these days, social media users are mobile users.

6. Get Noticed Through Blogs Sites
After the promotion on social networking sites and review sites, blog is another option of marketing strategy. Post blogs about your app on most popular blogging sites as more the bloggers will talk the more fame your app receives. When the name and app get popular among the masses and target audience, soon your app will get the jackpot.

7. Take Advantage of Hype

Aware number of people about your app before its release and launch in market as this process is very well known as hype of product. You can easily take advantage of hype to sale your product smartly. If you are sure that your product deserve attention then leave worrying about everything and speak about it as hype will surely work nicely.

8. Focus Your Attention on The Launch

Focusing on the launch of your product is quite important if you want to earn more name, fame and money. Put your best efforts as much as you can while launching your product.

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